Unite at World Tea Expo – where learning, innovation, and connection drive the future of the tea industry.
Immerse yourself in a wealth of knowledge, where we bring together the brightest minds and leading innovators from across the global tea industry.
The World Tea Expo conference program is designed to inspire, educate, and connect tea professionals, creating a dynamic environment for growth and collaboration. Our comprehensive program offers:
- Tea Incubator Sessions
- Retail Programming
- Tea Nerdery
- World Tea Academy Live!
- And more, view all sessions
Be Part of the Transformation that Unites the Global Tea Industry.
Whether you're looking to learn, innovate, or connect, our conference offers the perfect platform to achieve your goals and elevate your business.
Discover the Future of Tea through New Conference Tracks.
Conference sessions are included with a Tea Guru Pass or Conference Pass.
- Retail: Learn from successful retailers and industry experts about the latest trends in store design, online retail strategies, and customer engagement techniques that can help your business thrive in a competitive marketplace.
- Supply Chain: Industry leaders will share best practices for ensuring quality and consistency, navigating international trade challenges, and building resilient supply chains that can adapt to changing market demands and environmental concerns.
- Products & Innovation: Learn how to innovate within your own product lines, discover cutting-edge research, and explore how to leverage innovation to meet evolving consumer preferences and create unique, market-leading offerings.
- Foodservice & Hospitality: Gain practical tips on training staff, improving service quality, and creating memorable tea experiences for guests. Experts will share their insights on maximizing profitability and elevating the tea culture within your establishment.
- Tea Nerdery: Participate in tastings and discussions that will expand your understanding of tea at the most intricate levels. Whether you're a seasoned connoisseur or a curious newcomer, Tea Nerdery offers a rich and engaging exploration of all things tea.
